They say you only have seven seconds to make a first impression. This is exactly why staging your home is essential. Yes, even in a strong seller’s market. Whether you have a stager tweak your existing furnishings, or bring in furnishings to stage your vacant home, it is proven that staged homes sell for about 6% more on average. If your goal is to sell your home at the best price, your house needs to look its best.
What Buyers Focus On
Buyers are smart these days. They can find out everything about your home by doing just a little due diligence. So it benefits you to present your home to them in its season’s best. Photos are often buyers’ first glimpse of your home. In fact, 95% of buyers search online for homes. Recently, the NAR (National Association of Realtors) reported that buyers rated photos as the top element in their home search process. They rated it higher than the home’s location.
How Staging Your Home Can Impact Current Buyers’ Needs
Right now, many buyers want to leave crowded cities and move to a beautiful place like Bainbridge Island. In fact, during our third quarter, our closed sales were up 46% year-over-year. But in order to successfully sell your home, you want to make sure you do so in a thoughtful, strategic way. Most buyers don’t want a fixer-upper, in part because of the pandemic. They don’t want to have to deal with workers in their house.
So together, we can carefully prepare your home. When you work with me, my team of trusted stagers are all highly experienced and will make your home shine. Expert stagers can entice buyers with the right details and overall aesthetic. You want buyers to be able to immediately imagine living in your home. And, in that same report by the NAR, 83% of buyers’ agents said staging made it easier for buyers to envision themselves there.
Your Potential ROI
Last year alone, the NAR reported that sellers’ agents stated that when staging a home, 39% saw an increase in the dollar value of the home, from one to ten percent. Also, 28% of sellers’ agents saw a decrease in time on the market for staged homes. So if you stage your home, it could really benefit you. Serious buyers are out there but you want to prepare to ensure home selling success.